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Product Marketing Needed Partner at United Bank for Africa Plc (UBA)

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United Bank for Africa Plc (UBA) is one of Africa’s leading financial institutions, with operations in 19 African countries and 3 global financial centres: London, Paris and New York. From a single country organisation founded in 1949 in Nigeria UBA has grown to become a pan-African provider of financial services with over 11 million customers, through close to 1000 business offices and touch points globally.
We are recruiting to fill the position below:
Job Title: Product Marketing Partner
Location:ย Lagos
Employment Type: Permanent
Job Objective (s)

  • Collaborate with internal and external stakeholders to create and execute marketing campaigns and outbound communication including messaging, product launches, and go-to-market strategies.

Responsibilities

  • Be the expert on each respective product/channel target market.
  • Know who they are, how they buy, and the criteria.
  • Work closely with sales and product teams to develop product features, key messaging, and value proposition.
  • Plan and participate in the launch of new services and products with the involvement of all necessary stakeholders.
  • Work across several aspects of marketing โ€“ from branding and positioning to targeted outreach and strategy, go-to-market strategy, campaigns, advocacy, events, and communication.
  • Create and execute innovative strategies and marketing plans that drive awareness, engagement, and product adoption.
  • Leverage marketing insights to better understand our customers and represent the voice of the customer.
  • Forecast, measure, and report the results of various projects with partners, including co-created and/or co-branded content promotions, lead sharing, and/or event partnerships campaign reporting and analysis on a weekly, monthly, and quarterly basis.

Qualifications

  • Minimum of a Bachelorโ€™s Degree.
  • MBA, MSC, MA, ML, and/or professional qualification is an added advantage.
  • 3 – 5 years of relevant marketing/banking experience.

Candidates Profile:

  • Our ideal candidate must have knowledge of product development and management. Must have demonstrable experience in developing and managing successful marketing and communications plans and/or materials.

Knowledge & Skills Required:

  • Marketing, product/service development & management.
  • Brand creation, management & rejuvenation.
  • Insight generation.
  • Product development & marketing processes.
  • Experiential marketing
  • Team & Individual behavioural dynamics.
  • Written and verbal communications.
  • Interpersonal/relationship management skills.
  • Demonstrable experience in developing and managing successful marketing and communications plans and/or materials.
  • Presentation skills.
  • Organisation & coordination.
  • Prudent budget management.

What We Expect From You

  • High degree of professional ethics, integrity, and responsibility.
  • Highly organised, proactive, ability to work independently and take ownership of tasks assigned.
  • Team player with the ability to work under pressure and ability to work with a wide variety of people and maintain an excellent business relationship.
  • High sense of confidentiality and discreteness.

What You Should Expect From Us:

  • Our corporate culture is defined by our core values. We do not just train our people to be the best in the job, we also offer encouragement, recognition, and rewards.
  • Whatever level you are at in your career, we offer plenty of opportunities and support to build a rewarding career at UBA.
  • Here in UBA, our employees are our greatest assets and so we built a recognition and reward system that boosts productivity and enhances staff retention, instituting a culture of meritocracy.
Application Closing Date
26th May, 2022.
How to Apply
Interested and qualified candidates should:
Click here to apply online

 

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