WhatsApp News means creating a channel, group, or broadcast list on WhatsApp where you share daily news and updates to your audience. It could be general news (like politics, sports, tech, entertainment), or niche news (e.g., crypto, local community gist, school updates, celebrity gossip, religious content, global trends).
You become the news plug — the go-to person that people check every morning to know what’s happening in the world.
Now, why does this work like magic on WhatsApp?
Simple.
- WhatsApp is where the people are. They’re already checking status updates, chatting, reading, and scrolling. So you’re meeting them where they hang out.
- People want fast, summarized, and trusted info. They don’t want to visit 5 websites or scroll through Twitter noise. They want short, clear, no-nonsense updates — and WhatsApp makes that easy.
- People trust “their plug” more than mainstream news. If you deliver accurate, timely, and interesting news, they’ll rely on you more than TV or blogs.
- It’s easier to grow and engage. Forwarding your channel is one click. Sharing your group with friends is easy. So your audience grows organically.
This is how you build influence from your phone — and then turn that attention into income.
How to Start
Starting your own WhatsApp news channel is easier than most people think. You don’t need to be a journalist. You don’t need a newsroom. You just need a phone, information, and consistency. Here’s how to go from scratch to structure:
STEP 1: Pick Your News Niche or Style
Don’t try to do everything at once. Focus on what kind of news you want to share. Here are options:
- General news (local + international)
- Celebrity gossip and entertainment
- Crypto and tech updates
- Football news
- Education updates (for students, ASUU, JAMB, NYSC)
- Religious updates (Christian/Islamic news + devotionals)
- “Only good news” (for motivation seekers)
- Local news (community-based info — for people in specific cities)
Pick a style that matches your personality and what people around you love. The more specific, the better. Specific makes people say “this is my kind of news.”
STEP 2: Set Up Your WhatsApp Channel or Group
WhatsApp Channels are perfect for news. They allow:
- One-way communication (no distractions)
- Easy reposting
- Clean interface
- Regular posting without replies
But you can also combine with:
- Groups (for discussion, polls, reactions)
- Broadcast lists (for more personal, VIP delivery)
Design a clean profile photo or logo with Canva. Write a bio that explains what your channel is about and who it’s for. Make it look professional — even if it’s just you running it.
STEP 3: Source and Prepare Your Daily News
Now this is where consistency comes in. People will join your channel because of one thing — value. And the only way to deliver that is by being steady and relevant. Where do you get your news?
- Twitter (X): Follow verified sources like CNN, BBC, Nairametrics, PulseNG, Sahara Reporters, etc.
- Google News: Search keywords like “Nigeria breaking news,” “entertainment gist,” “ASUU update.”
- Telegram Channels: For crypto, tech, forex, and underground content.
- Instagram Pages: For pop culture, trends, and local stories.
- Direct contacts: If you know someone in the industry (e.g., in sports, education, or politics), get insider gist.
Once you have the news, break it down into short, simple updates. No need to write essays. Example:
📰 BREAKING:
President signs new student loan bill. Disbursement starts in May 2025. Targeting undergraduates in federal universities.
⚽ Football:
Chelsea confirms Pochettino will remain manager till 2026. EPL action returns Saturday.
💥 Gist:
Wizkid confirms new EP dropping next week. Features Tems & Burna Boy.
One-liners. Easy to read. No fluff.
Then post your update every day — same time if possible, to build routine.
How to Monetize It
You’ve built an audience. You’re dropping news daily. Now how do you turn that into real money? Let’s talk monetization strategies.
- Sponsored Posts & Ads
This is the most direct and scalable. As your WhatsApp news platform grows, people will pay you to post:
- Their business offers
- Their events or programs
- Their job vacancies
- Their digital products
You charge based on audience size and engagement.
Examples:
- Small channel (200–500 people): ₦2k–₦5k per ad
- Mid-size (1,000+): ₦10k–₦20k per ad
- Large channel (5,000+): ₦30k–₦50k+ per ad
You can even offer ad packages:
- 1 week = ₦5,000
- 1 month = ₦15,000
- “Ad of the Day” = ₦3,000
It adds up fast.
- Affiliate Marketing
You promote other people’s products or services using your affiliate link — and get paid per sale or per lead.
Examples:
- Promote a JAMB prep app
- Promote a betting site (they pay for verified signups)
- Promote online courses (“How to Make Money on WhatsApp” or “Crypto Trading for Beginners”)
- Promote tech gadgets or books
You just embed your links into your news:
AD: Looking for an easy way to practice for JAMB? Try [Name of App]. Works offline. ₦500 only. Click here to get it 👉 [affiliate link]
You earn per action. Passive income.
- Paid Access to Premium Content
Once your audience grows, offer a VIP news room or premium insider list. Examples:
- Crypto-only channel for exclusive signals
- “Late night gist” group for hot trending stories
- “Early news drop” list for people who want updates before others
- Local insider group for breaking news in a specific community
Charge ₦500 – ₦5,000 monthly for access.
- Sell Digital Products or Templates
Create simple, related digital content and sell it directly to your audience.
Examples:
- “WhatsApp Status Templates for News Channels”
- “How to Start a News Page on WhatsApp (Guide)”
- “List of 100 Hot Telegram Channels for Trends, Crypto & News”
- “Editable Canva Templates for Social News Flyers”
Sell each for ₦1,000 – ₦5,000. Once you build authority, people will buy.
- Run Paid Promotions for Influencers or Politicians
During elections or campaigns, influencers and politicians look for platforms to push their message. You can position your WhatsApp news hub as a place to:
- Share sponsored political updates
- Run polls or surveys
- Share links to political events or livestreams
That’s another money stream waiting to be tapped.
How to Promote It
You can build your WhatsApp news audience organically — no need for ads or stress. Here’s how:
- Post Daily on WhatsApp Status
Tease your news updates every morning or night. Example:
“Today’s top 3 stories are wild 😳
One is about ASUU… another about Davido’s latest move…
Want in? Join the channel now 👉 [Link]”
Use voice notes, polls, countdowns, and screenshots of past updates.
- Use Facebook, Telegram, and Twitter
Post in groups like:
- “Nigeria Latest Gist”
- “Crypto News Plug”
- “Campus Gist HQ”
- “Job & Career Updates”
Drop short headlines + your channel link. Example:
“NYSC just changed their monthly clearance process.
I post updates like this daily on my WhatsApp channel.
Join free 👉 [link]”
- Ask for Referrals in Exchange for Freebies
Tell your members:
“Help me grow this channel. Forward this link to 3 friends. If you do, I’ll send you a bonus PDF: ‘How to Stay Ahead of Trends Online.’”
- Collaborate with Other WhatsApp Communities
Reach out to other group admins and say:
“Hey, I run a free WhatsApp News Channel. Can I share the link in your group once a week? I’ll promote your group too.”
Cross-promo builds your base fast.
